The discipline of an in-house team, built for ambitious businesses.
Trending Tides was built by a team who founded and led in-house performance marketing teams inside large multinationals, including THG, managing complex, multi-channel accounts where every pound had to prove itself.
Big-brand experience, without the big-agency overhead
We bring the same structure, discipline and ambition to the businesses we work with, from fast-growing brands to established names. Our team's experience includes in-house roles at THG and Sykes Holiday Cottages, and today we're the paid media partner behind Healf, ranked Europe's fastest-growing company in the FT1000 2026.
We're channel-agnostic. Search, social, Shopping, lead generation and international expansion are all on the table, and the budget goes wherever it earns the most. Sometimes that means telling you to spend less.
We're based in Chester and work with businesses across the UK and Europe.
Four things, done properly
Grow revenue, not ad spend
Success is measured in sales, profit and new customers. Every pound goes where it works hardest, across Google, Meta and beyond.
Honest advice, wherever it leads
We pause, cut or move budget when the data says so, even if the right answer is to spend less.
Every decision made clear
Plain-English reporting, a written plan and clear next steps. Issues caught early, decisions made fast.
Growth that lasts
New-customer growth, product feeds and international expansion, run with the discipline of an in-house team.
Discover. Fix. Scale.
Discover
Understand the market before spending a pound.
- Competitor intelligence: the gaps your brand can own
- Voice of customer: real reviews, so ads speak your customers’ language
- Customer profiles: who buys, why, and what holds them back
- Landing page review
- Full account, tracking and feed audit
Fix
Build the foundations.
- Clean up tracking, account structure, product feeds and wasted spend
- A written growth plan
- Agreed targets and KPIs
- A prioritised list of foundation fixes
Scale
Grow with confidence.
- Ongoing testing across channels, creative and audiences
- A plain-English monthly report
- A quarterly strategy review
- A named point of contact
Every plan is built around your brand and goals. Ask us for pricing and we'll send it over.
Ready to grow? Let’s have a quick chat.
Tell us about your brand and goals, or grab a time that suits you. Every enquiry is reviewed personally, with a reply within one working day. Want pricing? Ask in the form and we'll send it over.
Jump on a discovery call
A short call, no pressure. Pick a time below.